Meet the Founder

Kartin Sood

Founder & CEO

Kartin Sood has spent nearly 20 years developing and bringing life-changing therapies into the hands of patients, navigating the complex world of insurance, reimbursement, and provider adoption for leading pharma, medical device, and diagnostic companies.

She knows exactly how to take a health solution from concept to reality, and just as importantly, she knows the frustration of being dismissed by the healthcare system firsthand. She has seen too many women told their symptoms are “normal” or “in their head,” only to be diagnosed years later, after suffering and developing chronic conditions that could have been prevented.

What sets Kartin apart is her ability to bridge two worlds: the high-stakes, highly regulated side of healthcare where patient access determines whether a therapeutic solution succeeds, and the everyday reality of women who cannot get the answers or care they need. She has spent her career mastering how the system works and she is now using that expertise to level the playing field for women’s health.

Her vision for CueBody is simple: give every woman, no matter her background, income, or zip code, the clarity, access, and respect she deserves when it comes to her health.

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